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Federal Statistical Office

“Lecture by ePages CEO Wilfried Beeck on the world hosting days 2011 Hamburg, the majority of companies has the 28.03.2011 – the step in the international E-Commerce ahead of her”. This conclusion came to Wilfried Beeck, CEO of ePages, in his presentation, sell globally, think local”on the world hosting days 2011. The event has developed into more than four thousand participants to the world’s most important Conference of the hosting industry. In the opening keynote of the event, Beeck spoke about the challenges of international E-commerce in particular for small and medium-sized enterprises. Hosting provider offers a market with enormous growth potential here.

Many traders with local business are looking for solutions with which they can sell well nationally in the most important markets: according to Federal Statistical Office there is 22.8 million small and medium-sized enterprises in Europe. Less than half of which currently have an online presence and even by the trading company address only 54 Percent 1 the online market. Only 21% 2 mail across borders. Problematic because: Not always all legal aspects will be considered. Who wants to be internationally successful, needs an online shop, which corresponds to the international standards.

Hosting provider in Europe must offer an all-round package, that also meets these requirements”, said Wilfried Beeck. Not only the appropriate languages and currencies, but also the country-specific labels, as well as the connection to local marketplaces and shopping portals, the support of the most popular payment methods, logistics providers and the compliance with the legal requirements are a major challenge. In the top 7 regions D/A/CH, Scandinavia, Benelux, France, Spain, Italy and the UK alone, there are fifteen different languages. And although now fifteen countries in the euro zone are also 12 non-euro-countries will be taken into account.