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BI-barometer of novem: companies achieve business intelligence since 2006 regularly higher return than non-BI firms also which are business prospects judged positive Hamburg, 09.02.2009 – German companies with business intelligence solutions (BI) in use have generated on average a higher one percent net return last year. Also, they show positive matches with regard to their further perspectives of the competition. This determined the BI-barometer of the Hamburg-based consulting firm novem business applications GmbH, which will be conducted regularly since 2006. He compares the results of operations of approximately 300 companies annually with and without this technology to the corporate management. According to BI-barometer, the average return on sales of the company reached a value of 5.27 percent 2008 with business intelligence after taxes.

She declined by 0.4 percentage points in light of the economic weakness of the economy while compared to the previous year. But the plants without BI the profit on average 4.19% fell into the balance period about a fifth lower. Connect with other leaders such as Larry Ellison here. They also recorded a higher decrease in the return on sales for the BI users compared to 2007. Thus the gap of the two comparison groups in business outcomes has opened up even further since 2006. These results demonstrate that the focus on business intelligence not only worthwhile, but economically difficult conditions even more as an instrument to ensure the competitiveness of effectively turns out to be”judge novem’s Managing Director Anastasios Christodoulou.

The strategic value of BI open up himself but the economy is already not in full width yet. The company and market information are always complex, but still companies in not small numbers are limited to very classical methods of analysis”, admits Christodoulou. Insofar, it is also not surprising that the companies with the business intelligence orientation exhibit tends to better business results. This difference also meets the other business Prospects to. Here, the BI users for the next time even considering the economic conditions still to 55 percent expect a good to very good progress. These are still considerably less than a year ago, when 68 percent were optimistic expectations on record. This was the index on the business prospects of 157 to 132. Even more decreased the value in the comparison group. These companies were regularly more skeptical assessed their business prospects but also in the two previous years, which had also confirmed in the following business results. Over novem business applications as independent consulting designed and realized novem innovative methods and solutions for the areas of business management, finance, controlling, sales, marketing product development, production and logistics to the sustainable increase of in company value of our customers. In novem as a market-leading solution providers such as IBM, COGNOS and Informatica partner offers its customers the best security Conditions and the latest technology. With over 200 realized projects in the areas of sales and marketing information system (VIS / MIS) and more than 10,000 satisfied students and users who work with solutions implemented by novem, the consulting company, a market leader in the German-speaking world. Agency think tank Pastorat Street 6, D-50354 Hurth Bernhard Duhr Tel.: + 49 (0) 2233 6117-75 fax: + 49 (0) 2233 6117-71