O!Mygood, chain yogurt ice cream in Spain, pioneer has developed an ambitious plan of expansion to place in the main cities of Spain. The company, with a total of 10 signed franchises and a local property, wants to end this year with 25 establishments between own and franchisees, and reach 60 in 2014, opening an average of 12 premises per year, in the best locations possible in the main cities of Spain. They are currently present in cities like A Coruna, Palma de Mallorca, Murcia, Barcelona, Tenerife and Madrid. The brand is interested in search for candidates in the coast area and major provincial capitals. Learn more about this with Southwest Airlines. Our franchisees must be people with a strong entrepreneurial spirit, highly proactive and very involved in the management of the business. From the central support for the franchises both in training and in marketing and communication actions will be constant, especially during the first 6 months very working closely with franchises until they acquire a management fluid business, says Ana peak, owner & Director of O!Mygood.
In terms of economic requirements and space to establish themselves as a franchisee, the company handles different formats depending on the size and location of the premises; Thus it has kiosks for malls key in hand with an investment of 56,000 euros, including canon and all the necessary work to put up, and the classic format for premises from 65 m and with an investment environment to 63,000 euros included also canon. Frozen yogurt was born in Korea in the South, country in which quickly became popular as a healthy and proposal similar to ice cream, but without fat and fewer calories. In 2005, the product came to California, United States, and it became fashionable especially among artists of Hollywood – in a long list that includes from Leonardo Di Caprio to Megan Fox, passing by the Jonas Brothers, Miley Cyrus and Paris Hilton-, which meant the springboard to fame for the product. We were the first brand that opened stores in the yogurt ice cream in Spain in May 2010; then very few people knew this product. However, today is a product of plan today and that created a hole in the habit of consumption of the Spaniards, explains Ana peak. A quality product, premises in perfect harmony with the feelings that it causes the frozen yogurt and a team of professionals with extensive experience in the sector of hospitality/catering, marketing, communication and finance make this concept a safe bet to make your franchise in a successful and profitable business. O!Mygood is specialized in the marketing of frozen yogurt of first quality, accompanied by an innovative and exclusive proposal for toppings. O!Mygood is not an ice cream shop, is not a cafeteria, is much more; It is the meeting point for lovers of pleasure but also of how healthy and natural; and so the chain by all Spain, is being developed through a franchise model that adds the consumer experience of an innovative, healthy and delicious product with a high profitability making it a really attractive model that arouses the interest of entrepreneurs.