The brand experience Cologne let July 2013 – the leading manufacturer of safety knives for industry and Commerce MARTOR”wants to inspire the industry to the leading international trade fair on the subject of health and safety for its new positioning. With more than 1,500 exhibitors, the A + A is the world’s largest and most important trade fair for occupational safety and health and safety at work. MARTOR will present the modernisation of its brand image as a leader in the field of safety knife in November for the first time. MARTORs development of the world’s first company, which presented a safety knife with blade, automatically ruckziehbarer, the leading manufacturer of safe cutting solutions called for a customized branding. With well sharpened positioning experts for safe cutting underline its market position in the future.
To make the brand experience, get Cologne communications agency was consulted the point. We are started with a gradual launch communication, on the A + A the whole industry should experience now the brand can,”explains Clemens Meiss, Managing Director of the Agency. MARTOR is moved to this important event with a great performance in the right light. That offer us since one year running and very professional development work around the brand a good basis for all upcoming”, forward Wieland Schmoll, also Managing Director of get the point.